Defining the direction for your product is hard. More so when you've got pressure from all angles: your development team needs tickets for the next sprint, your CTO is pushing for larger deployments.
Meanwhile, aligning with sales, marketing, support and operations is growing into a job in its own right. We know, we've been there.
Often product vision is what suffers when resources get scarce and time gets tight. It's so easy to see your direction ebb away - and the motivation and collaboration of your team with it.
We take an iterative and adaptable approach to building and supporting your product vision. We help product teams with vision at a number of stages, from discovery through to development.
Discovery
We know that starting something new is the most exciting part of product development. Building something which doesn't have any foundations, and hasn't been owned by your market is the pinnacle of product building - right?
Do you know how your customers will react? What expectations do you need to meet? What emotions do you need to elicit from users? What are the steps to product market fit? And what resources do you need to make this successful long term?
Development
Alternatively, you may be deep into product development - maybe your customers are churning faster than expected, or perhaps growth has stopped or you’re struggling to make the progress needed with your team?
We can help you to enable the collaboration and drive your team once had, while ensuring you're making the best use of the insights, and feedback your users give you every day.
We know that all product teams are different, and all need different support to make their work great - we can give you the tools and support you need to drive your product in the right direction.