90% of the world’s data has been created in the last two years. Modern businesses collect a lot of data, though on average only 5% is used to make what they do better.

Collecting, processing and visualising data is important - is your data being used to understand, contextualise and improve the core what you do, rather than burden it with volume and complexity?  

We work with you to define the key metrics, segments and reporting which will improve your work, one day at a time.

If you make decisions which affect how your organisation builds:

• Brand

• Product

• Customers

• Operations

• Marketing

Then minute-by-minute insights into the effectiveness of your team and can make all the difference when it comes to long-term success, recognition and understanding the external impact of your work.

Many organisations build data repositories, lay a reporting tool on top and then expect users to get stuck in. We start by determining what questions you need to answer, who it's for, what context is required, and then use this to show just what you need.

We can help you provide the assurance and certainty to give the people who need visibility, one correct answer on any device, at any time. We find that this leads to improved adoption, engagement and, ultimately, greater insights - rather than a sigh and moan.

We also believe that every organisation's situation is unique and so we are technology-agnostic: we don’t just recommend you a stack/platform /framework because we get a commission.

So you can rest assured that you have the right tool for your business, and that your decision-making is based on the most accurate and timely data.